HubSpot AI Email Writer

HubSpot AI Email Writer

What is HubSpot AI Email Writer?

The HubSpot AI Email Writer is a great built-in tool that comes with HubSpot’s marketing platform. Well, it helps you create compelling, personalized, and goal-oriented marketing emails using artificial intelligence. 

All you need to do is enter your email goal, tone, and a few keywords, the AI Email Writer automatically generates ready-to-send emails in seconds. Additionally, it is best suited for marketers and sales teams seeking to save time while keeping email content aligned with branding and campaign goals. 

Whether you want to craft welcoming emails, promotional emails, or follow-up emails, this is the best way to maintain consistency and engagement.

HubSpot AI Email Writer Summarized Review

Performance Rating

A

AI Category

AI Email Assistant, Email Copy Generator, Marketing Assistant

AI Capabilities 

Natural Language Processing (NLP), Personalization

Pricing Model 

Included in HubSpot marketing plans 

Compatibility 

Web-based (inside HubSpot CRM & Marketing Hub)

Accuracy

4.4/5

Key Features

The key features of AI Email Writer include:

  • Personalized emails
  • Tone selection 
  • Seamless integration with CRM
  • Email Templates
  • Campaign Workflows
  • Time-saving 
  • User-friendly

Who Should Use the HubSpot AI Email Writer?

  • Digital Marketers: Helps in crafting persuasive emails for campaigns, promotions, and lead nurturing using AI-powered, goal-driven content suggestions within HubSpot.
  • Sales Representatives: To quickly generate personalized follow-up and outreach emails aligned with each lead’s CRM data to improve open and response rates.
  • Small Business Owners: To curate professional, engaging emails without hiring a copywriter.
  • Content Strategists: Maintaining a consistent brand tone and messaging across email campaigns while experimenting with variations for better engagement and conversion rates.
  • E-commerce Managers: Automate promotional and cart abandonment emails tailored to customer behavior, helping boost sales.

Pricing & Plans

The HubSpot AI Email Writer comes free with the platform’s IA tools suite. To get this, you need to buy a subscription to HubSpot marketing. For more information, you can check the platform pricing page.

Pros & Cons

Pros

  • Seamlessly integrates with HubSpot CRM and Marketing Hub for streamlined workflows.
  • Quickly generates personalized and goal-oriented email content
  • Offers several tone options (friendly, formal, witty, etc.) to match brand voice.
  • Uses contact data for more relevant and effective email output.
  • No technical skills required to craft emails.

Cons

  • May not give highly creative or nuanced copy without manual refinement.
  • Available only within the HubSpot platform.
  • It is mostly optimized for English; support for other languages is limited.
  • Some generated emails might feel generic or similar

Final Verdict

After reviewing HubSpot’s AI Email Writer, we concluded that it is surely a practical tool for marketers and teams who want to streamline their email workflow. The best part is that it offers tone control and campaign integration to balance automation and personalization, making it perfect for both beginners and seasoned marketers. Best of all, it’s built right into HubSpot’s ecosystem—no extra tools needed. However, it not only works inside the HubSpot platform but might give outputs that feel generic.

FAQs

Is the HubSpot AI Email Writer free to use?

  • Well, it is available in free and paid plans only in HubSpot CRM and the Marketing Hub.

Can I customize the tone of the generated email content?

  • Absolutely! You can select from multiple tone options like formal, friendly, witty, and more to match your brand voice.

Does the AI use my CRM data to personalize emails?

  • Yes! The AI inside tool uses your existing CRM data within HubSpot to generate personalized and relevant email content.